Out-Of-Home Digital Advertising
Out-Of-Home Digital Advertising (OOH) is any visual advertising media found outside of the home. This can include billboards, indoor and outdoor signs, ads on street furniture like bus shelters or benches, in transit areas like airports or train stations, gyms, gas pumps, and place-based ad media like you might see at a stadium or in the cinema.
- Think Beyond The Billboard OOH advertising offers a range of formats, including billboards, street furniture, posters, and more. Consider using a mix of ad formats to connect with audiences at various points within their journey
- Incorporate Clear Calls To Action Truly creative OOH ads engage audiences and prompt them to act. Incorporate clear calls to action on highway and roadside billboards, wallscapes, and other large-scale OOH formats
- Use Place-Based Ads Place-based ads refer to advertising in locations like airports, bus shelters, train stations, arenas or stadiums, shopping malls, and more. Use these locations to your advantage to reach your target audience
- Use Creative Visuals OOH ads can't be turned off like TV or changed like radio, so creative, highly impactful visual campaigns are more likely to get a brand message across
When you are ready to take the next step toward growth, we're ready to chat with you.
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Marketing Resource
How To Create Digital Ads With A High CTR
Digital advertising is probably one of the most competitive spaces online. While this may discourage someone new, done properly, your business can be an overnight success because you can share your platform message with anyone in the world.
Effective Out-Of-Home Digital Advertising
There are many different placements for OOH Digital Advertising but here are some the most effecitve ways to get your message out in the world.
- Digital Billboard Advertising Digital Billboard Advertising are computer-controlled electronic displays with technological capabilities that take OOH advertising to a new level
- Airport Advertising Airport Advertising media offers a variety of format types located throughout terminals in arrival and departure areas, ticketing areas, baggage claims, gate-hold rooms, concourses, retail shops and VIP lounges
- Bus Advertising Bus Advertising are one of the most noticed forms of OOH, according to OAAA. They provide cities with a moving canvas, that follow audiences throughout their daily journeys
- Bus Shelter Advertising Bus Shelter Advertising follow bus routes in urban areas from key consumer convergence points throughout selected markets to residential neighborhoods
- Truckside Advertising Truckside Advertising displays are made of specialized adhesive-backed masking films or non-adhesive, stretched vinyl banners attached to special frames on the sides or rear of trucks or tractor-trailers
- Arena and Stadium Advertising Reach your audience with total demographic and circulation control. Stadiums and arenas provide an engaged audience, incredible visibility and the possibility of additional exposure through TV
- Shopping Mall Advertising Shopping malls reach an audience that is actively searching for products. Placements can be located at entrances, anchor stores, escalators, food courts and other high traffic areas
When you are ready to start engaging via Out-Of-Home Digital Advertising, we are here to help.
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Digital Advertising Questions
Billing Questions
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What Are Your Contract, Fee, Payment, And Pay-For-Performance Terms
Two types of potential subscriptions that may be established between Contineofy and its clients.
Marketing Operations Subscriptions
Recurring Marketing Operations Subscriptions are services that repeat every month. Recurring payments are processed every 31 days. Our pricing does not include advertising spend or technology as those fees are paid directly to advertising channels and software providers by the client.
Fractional Chief Marketing Officer (CMO) Subscription
If you want to delegate your marketing strategy and system, we can provide a CMO to assist you in growing your SaaS brand, this also is a reoccurring service starting at 10 hours per week. Recurring payments are processed every 31 days.
Pay-For-Performance
We do not offer pay-for-performance terms with our agreements due to the long-term approach of a quality program. For this reason, only a small percentage of your investment can be measured for ROI within the same period that the investment was made - the majority of your investment will result in assets that drive audience growth long after our work is done and ROI is variable depending on your platform capabilities and sales execution.
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What Is Your Subscription Payment Process
Your first payment will be completed online. Recurring payments will be processed the same day the first payment was submitted, using the card on file. We DO NOT store your credit card information in our CRM, all payments and credit card information is stored and processed using Stripe.
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Do You Work With Clients Outside The US
We currently only work with clients in the US but would be open to conversations in the near future as Contineofy grows and expands its capabilities.
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What If I Need Something Done Fast
We take every deadline on a case-by-case scenario and offer guaranteed delivery for a rush fee. If there is a specific timeline you need to meet, please let us know during our discovery call and we will let you know what is achievable.
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What If I Want To Cancel My Contract
If you are not satisfied with our fractional services, reach out to us via email to request a cancellation of services.
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Can I Pause My Account
Yes, it's life and there will be times when you need to be heads down and won't need our services. If you know this is the case but don't want to cancel, you can take a month or two off. Billing cycles are based monthly, so if you pause your subscription 15 days into your billing cycle, you will still have 16 days before the pause goes into effect.
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What Are Your Hours Of Operation
Our office hours are from 9 AM - 5 PM EST, if communications are sent outside of those hours we'll get back to you as soon as we are back online.
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Do You Offer Refunds
Due to the nature of the subscription service being on demand, refunds are not available. If you need to pause or cancel, feel free to do so at any time - no questions asked.