Scaling Your Business For Hypergrowth

Scaling Your Business For Hypergrowth

Every single SaaS owner wants to get to this stage of their business. You've achieved market fit, laid proper foundations, and the processes to scale. It's time to hit that hypergrowth button.

At this stage, you should fully understand how each marketing channel drives conversions, your sales team should be able to close deals quickly, and your customer support and onboarding should assist customers in getting value and not churning.

Now, it's about either expanding into new markets or verticals, upselling services and increasing your lifetime value, or tapping into the mainstream market and going after more difficult buyers that still match your ideal customer profile.

When you are ready to take the next step toward growth, we're ready to chat with you.

How To Measure Hypergrowth Success

Hypergrowth is a phase of rapid expansion where companies experience a compound annual growth rate or CAGR of 40% or higher, first coined by Alexander V. Izosimov in 2008 for an article in Harvard Business Review.

To reach this achievement, you need to reduce your costs of acquisition, increase the amount of revenue you are receiving per customer, and work with a customer success team to onboard and support customers so that they remain customers for longer periods.

By focusing on these three areas, your lifetime value should increase substantially and allow you to see a significant margin of revenue.

When you are ready to take the next step toward growth, we're ready to chat with you.