How To Calculate Conversion Rate
Written by Josh Hines • August 28, 2024 • 3 Minute Read
Conversion rates are the number of conversions divided by the total number of people who could have possibly converted.
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How To Calculate Cost Per Lead
August 28, 2024 2 Minute Read
Cost per lead (CPL) is a term that gets thrown around a lot these days with organizations that don't do lead attribution well and understand if that lead converts or gets disqualified.