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Social Media Marketing Guide For 2024

Written by Josh Hines • August 28, 2024 • 2 Minute Read

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Social media marketing is one of the most fascinating channels in the world right now. With a million different ways to use these platforms, some find traction while others continue to miss out.

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Social Media Marketing Strategies For 2024

How we connect with people has dramatically changed over the last decade. It used to be that people would get together in person to discuss ideas, whereas today, people are more likely to connect digitally sharing curated social media lives, podcasts, or webinars to discuss ideas.

Understanding how to set up and leverage the different social media platforms, the typical audiences that are on each, and formatting your content and message to follow best practices on each will allow you to engage and connect with the right people who fit your ideal customer profile, share the right message to capture their attention in a noisy world, and enable you to share the value of your SaaS platform.

Throughout this guide, I'll share

  • High-level overview of each of the popular social media platforms including; LinkedIn, Reddit, YouTube, Instagram, Facebook, and Twitter
  • Best practices on how to set up your pages and channels to be found online
  • Cadences on when to share content
  • Ways to ensure that you are using each social media algorithm to your benefit so that your content shows up in the feeds

Bookmark This Guide For Future Updates

Bookmark this guide as I'll be keeping it up to date as platforms change and additional marketing capabilities are added or algorithm change.

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