The Best Place To Collect Customer Testimonials
Written by Josh Hines • August 28, 2024 • 5 Minute Read
Social Proof Is Golden These Days
Customer reviews are feedback on your software. They can be found on sites like Google Reviews, G2, Capterra, and LinkedIn. People use them to decide on purchases and learn about performance and value.
Was This Article Helpful
We Buy What Others Recommend
Very few people in the world are early adopters of a product or service, most people wait for others to try something first, and then give feedback about how well it was and if it was worth purchasing.
There are a few ways to collect customer reviews and some of these platforms even offer ways to purchase advertising so that you are more likely to grab people's attention when they are reviewing different software in your software category.
Best Review Websites
Here are a few of the best review websites for software platforms that prospects will visit while researching their options. What's great about these platforms is they have excellent search engine optimization and you can assume people intend to purchase a solution to their problems soon.
G2 Reviews
G2 is the largest and most trusted software marketplace. More than 80 million people annually-including employees at all Fortune 500 companies-use G2 to make smarter software decisions based on authentic peer reviews.
Advertising Options: Lead Generation, Review Promotions, Sponsored Content
Capterra Reviews
The Capterra Marketplace connects you to insights from millions of users so you can read verified reviews, compare solutions side-by-side, and access data-backed annual ranking reports to find the resources you need. With 2 Million+ Verified Reviews, 100,000+ Solutions, and 900+ Categories, this network is a go-to for people just like you when they are searching for software options.
Advertising Options: Lead Generation, Review Promotions, Intent Data
TrustPilot Reviews
Trustpilot hosts reviews to help consumers shop with confidence, and deliver rich insights to help businesses improve the experiences they offer. The more consumers use our platform and share their own opinions, the richer the insights we offer businesses, and the more opportunities they have to earn the trust of consumers from all around the world.
Advertising Options: None
Software Advice Reviews
Software Advice simplifies software buying. Through 1-on-1 conversation and trusted insights, industry-specific advisors guide buyers to top software options in as little as 15 minutes (and it's 100% free). Founded in 2005, Software Advice has helped nearly 900,000 businesses find the right software for their specific needs. Software Advice also features over 1.5 million verified user reviews to ensure people feel confident in their technology decisions.
Advertising Options: Lead Generation, Intent Data, Digital Marketing
GetApp Reviews
GetApp is the recommendation engine small businesses need to make the right software choice. GetApp enables SMBs to achieve their mission by delivering the tailored, data-driven recommendations and insights needed to make informed software purchasing decisions.
Advertising Options: Lead Generation, Intent Data, Digital Marketing
TrustRadius Reviews
TrustRadius delivers the most credible technology decisioning platform, helping buyers confidently make decisions with comprehensive, vetted product information and customer-generated content. Technology providers are empowered to tell their unique stories, engage high-intent buyers, and gain customer insights.
Advertising Options: None
SoftwareSuggest Reviews
SoftwareSuggest helps you discover top business software and service partners. We list, review, compare & offer free consultation of business software and service solutions so that you're guaranteed to find the best match for your business.
Advertising Options: Branded Content, Performance Marketing, Sponsorships, Banners
Social Proof On Steriods
Wanna take your social proof to an entirely new level?
Allow people visiting your website to see how other people are interacting with your brand and platform. From content downloads, webinar registrations, and free trials to demo requests and new customers.
When people see others going before them, they don't wanna be left behind, so they end up taking the same actions.
Nudgify Social Proof

Add Nudgify to get more from your Capterra, Trustpilot and Google Reviews by adding them to any page. Turn your HubSpot form submissions into real-time Social Proof notifications. Create FOMO and Urgency to increase your conversion rates. Turn every marketing channel into User-Generated Social Proof notifications.
Proof Social Pulse

Adding Proof to your marketing funnel is proven to build visitor's trust, create urgency, and increase conversions by 10-15% per page. Add social proof notifications to boost your website conversions and credibility with Pulse. This social proof marketing software tool is trusted by 20,000 websites.
Review Management Software
Want to automatically send out review requests and manage all the review sources as well as Google and popular social media platforms? There are platforms for that.
Testimonial Review Management

Testimonial is loved by Fortune 500 companies, early-stage startups, marketing agencies, real estate agents, freelancers, and many more. Your customers' testimonials are the best social proof you can get! Make it easy to collect and even easier to share your social proof on your website.
Reputation Review Management

Reputation allows you to easily monitor, request, and respond to customer reviews while leveraging Review Booster to skyrocket your review volume. Easily broadcast positive customer feedback on your website and across social platforms such as Facebook, Twitter, and Google. Monitor and understand review sentiment over time.
NiceJob Review Managment

Meet NiceJob, the reputation marketing software that easily gets businesses more reviews, referrals, and sales through word-of-mouth. NiceJob's set-and-forget review software automatically gets you reviews and shares them on Facebook, Instagram, and more so you can become top-rated - without spending a dime on ads.
EmbedSocial Review Management

Discover EmbedSocial's AI-Powered Reviews Management Tools - a user-friendly and efficient way to handle your customer reviews online. Their new AI toolset allows you to respond to reviews effortlessly with AI-generated replies, enabling users to write reviews quickly and efficiently. Moreover, their AI-driven CSS generator assists in displaying those reviews in beautifully crafted widgets tailored to your unique brand aesthetic.
Was This Article Helpful
Share it with your colleagues or network.
Want To Get More Content Like This?
Did you enjoy this content? If so, get more like this in your inbox every month.
Subscribe To Our NewsletterOther Popular Principles Marketing & Sales Articles On Contineofy
2024 Marketing & Sales Conversion Rates
August 28, 2024 3 Minute Read

We live in a super fast-paced world, and these days, people are becoming very direct in how they buy. With inflation on the rise, people are going to be a lot more straightforward and they are going to want results.
Gathering Feedback With NPS, CSAT, & CES Scoring
September 20, 2024 4 Minute Read

Gathering feedback from SaaS customers is crucial for improving product quality and user satisfaction. Utilize surveys like NPS and CSAT, conduct user interviews for deeper insights, and analyze support tickets for recurring issues.
How Aware Are Your Prospects
August 28, 2024 6 Minute Read

When it comes to marketing and advertising, understanding which level of awareness your prospect is can not only help with marketing but also be the difference between the success and failure of your organization.
Lifecycle Marketing: Problem Tracks
August 28, 2024 6 Minute Read

Why is it that marketing is told to build highly personalized marketing campaigns and communications but then the moment the lead is passed to sales and customer success, everything goes generic?
What Are The Customer Lifecycle Stages
August 28, 2024 4 Minute Read

The lifecycle stages of the buyer's journey are important to understand if you want to improve your marketing strategy. Each stage requires different types of activities and are key to creating a great buying experience and gaining more customers.
What Is Marketing Attribution
August 28, 2024 6 Minute Read

Marketing attribution modeling allows you to give credit to the marketing channels and touchpoints throughout the buyer's journey that made a lead convert.