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Featured Workflows Thoughts

Lifecycle Marketing: The 5 Processes You Need To Automated In 2025

Hosted by Josh Hines • Wednesday, January 22, 2025 at 1:00 PM EST • 45 Minute Watch

Even though every buyer is different, you should still have an entire process that walks a buyer through the entire buyer's journey from first-touch to a feedback loop once they are a customer. Learn the 5 workflows every SaaS brand should have.

Automate Your Entire Buyer's Journey →
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Upcoming Marketing & Sales Thought Leadership

Contineofy's thought leadership for SaaS Founders and Team to learn about marketing, sales, and customer success strategies and news.

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Latest SaaS Software Frameworks

Peek behind the current of the biggest SaaS brands in the marketplace and disover their sales and marketing systems.

AdRoll

Advertising Software

July 03, 2024 • 1 Minute Read

AdRoll

Powered by advanced AI and machine learning, the AdRoll platform helps you optimize your entire marketing strategy with insights from all of your campaigns, across every channel.

Stripe

Payments Software

July 03, 2024 • 1 Minute Read

Stripe

Stripe powers online and in-person payment processing to accept payments, send payouts, and automate financial processes.

Gong

Sales Software

July 03, 2024 • 1 Minute Read

Gong

Discover how to boost win rates, increase average deal size, and increase revenue per rep with Gong.

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Latest Marketing & Sales Guides

Dive deep into industry topics with our collection of guides featuring expert advice and insights.

Building An Omnichannel Marketing Strategy

Business Processes Guides

September 15, 2024 • 41 Minute Read

Building An Omnichannel Marketing Strategy

Omnichannel marketing is a strategy that uses various channels to create a seamless and consistent customer experience across all touchpoints. The goal is to ensure that buyers receive a unified experience regardless of the channel they're on.

Create Your Own Omnichannel Revenue System →

How To Make Your Data Accurate & Actionable

Business Processes Guides

September 08, 2024 • 20 Minute Read

How To Make Your Data Accurate & Actionable

Data hygiene is the process of keeping databases clean and error-free. Data that is outdated, incomplete, duplicated, or simply incorrect is known as dirty data.

Start Processing Your Data For Insights →

Social Media Marketing Guide For 2024

Marketing Strategies Guides

August 28, 2024 • 35 Minute Read

Social Media Marketing Guide For 2024

Social media marketing is one of the most fascinating channels in the world right now. With a million different ways to use these platforms, some find traction while others continue to miss out.

Learn Social Media Best Practices →

Creating A Minimum Value Product

Building A MVP Guides

August 28, 2024 • 40 Minute Read

Creating A Minimum Value Product

Starting a new SaaS business and launching a successful platform is exciting stuff. Congratulations, first and foremost, for daring to step outside your comfort zone and discovering if you got what it takes to launch a successful business.

Learn How To Create A Minimum Value Product →

Who Is Your Ideal Customer Profile

Building A MVP Guides

August 28, 2024 • 13 Minute Read

Who Is Your Ideal Customer Profile

Whether you are just starting out or in hypergrowth, knowing your ideal customer profile allows you to personalize your marketing messages, target your ads, and ensure you're connecting with the right people for your platform and keeping your costs low.

Learn How To Design Ideal Customer Profiles →

Understanding The Lead Flow Process

Business Processes Guides

August 28, 2024 • 33 Minute Read

Understanding The Lead Flow Process

Before moving into hypergrowth, first, you'll want to automate as much of your process as possible to reduce human error and ensure that your teams are working on complex problems, not manual processes that keep them busy but unproductive.

Discover The Customer Cycle Lead Flow Process →

Contineofy UTM Builder

Contineofy UTM Builder
Marketing Campaign URL Builder

This tool allows you to easily add campaign parameters to URLs so you can measure Marketing Campaigns in Google Analytics as well as your CRM.

Build Your UTM URL
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Popular Marketing & Sales Resources

Download best performing whitepapers and watch video series explaining thought leadership, best practices, and case studies.

How To Determine Your Sales Strategy

Setting Foundations Resources

August 28, 2024 3 Downloads

How To Determine Your Sales Strategy

SaaS culture has shifted quite a bit in the last few years, thanks to technology capabilities. Some organizations are still growing their SaaS platform via a development and sales team, while others are shifting to a product-led environment.

Start Determining Your Sales Strategy →

Align Your Entire Company With OKRs

Setting Foundations Resources

August 28, 2024 2 Downloads

Align Your Entire Company With OKRs

Once you have your vision and mission statements, the next steps you need to determine are your objectives and key results or OKR. These objectives get the entire organization moving in the same direction and clarity on how success is measured.

Start Creating Your SaaS OKRs →

How To Create High Converting Landing Pages

Marketing Strategies Resources

August 28, 2024 2 Downloads

How To Create High Converting Landing Pages

Your ability to capture's people attention is just the first step of lead generation. The second step is converting that attention into a conversion and capturing the prospect's data through a landing page.

Start Converting More →

How To Do Email Marketing

Marketing Strategies Resources

August 28, 2024 1 Download

How To Do Email Marketing

A lot of people might tell you that email is dead. We've been hearing that line for a couple of decades now, and every year it seems another email marketing platform is launched, promising the same thing the last one did, send emails to prospects.

Start Learning Email Marketing →

How To Do Digital Advertising

Marketing Strategies Resources

August 28, 2024 1 Download

How To Do Digital Advertising

Digital advertising is probably one of the most competitive spaces online. While this may discourage someone new, done properly, your business can be an overnight success because you can share your platform message with anyone in the world.

Start Learning Digital Advertising →

Building A Sales & Marketing Dashboard

Building A MVP Resources

August 28, 2024 1 Download

Building A Sales & Marketing Dashboard

All the greats will tell you that success has a pattern. Yes, there may be a few alterations, but for the most part, if you look for the patterns, you'll be able to replicate their success. The first pattern to discover is the metrics the greats follow.

Start Building Your Dashboards →

Contineofy Character Counter

Contineofy Character Counter
Meta Descriptions & Subject Line Counter

This tool allows you to count the amount of character, words, sentences, and whitespaces in your text so that your meta descriptions and subject lines are the right size every time!

Check Out Your Character Count

How Much Does A Fractional CMO Cost

Fractional CMO Articles

August 28, 2024 2 Minute Read

How Much Does A Fractional CMO Cost

Explore the costs of hiring a fractional CMO, typically ranging from $5,000 to $30,000 monthly or $200 to $350 hourly. Discover how this flexible option provides expert marketing leadership for startups and SaaS brands without the full-time commitment.

Continue Reading →

8 Reasons To Hire A Fractional CMO

Fractional CMO Articles

August 28, 2024 2 Minute Read

8 Reasons To Hire A Fractional CMO

Discover how a Fractional CMO can elevate your marketing efforts by providing strategic leadership, tailored strategies, and operational efficiency. Unlock growth, optimize campaigns, and navigate complexities without the commitment of a full-time role.

Continue Reading →

Do Fractional CMOs Work In-Person Or Virtual

Fractional CMO Articles

August 28, 2024 2 Minute Read

Do Fractional CMOs Work In-Person Or Virtual

Explore the pros and cons of hiring local versus remote Fractional CMOs. Discover how to balance in-person collaboration with global talent access, leveraging technology for effective marketing leadership in today's interconnected business landscape.

Continue Reading →

When Should You Hire A Fractional CMO

Fractional CMO Articles

August 28, 2024 2 Minute Read

When Should You Hire A Fractional CMO

Unlock your business's growth potential with a fractional CMO. Discover how expert marketing leadership can elevate your strategy, drive profitability, and provide flexible, cost-effective solutions for startups and mid-sized companies ready to scale.

Continue Reading →

Gathering Feedback With NPS, CSAT, & CES Scoring

Principles Articles

September 20, 2024 4 Minute Read

Gathering Feedback With NPS, CSAT, & CES Scoring

Gathering feedback from SaaS customers is crucial for improving product quality and user satisfaction. Utilize surveys like NPS and CSAT, conduct user interviews for deeper insights, and analyze support tickets for recurring issues.

Continue Reading →

Working With Us

About Us Articles

August 28, 2024 1 Minute Read

Working With Us

When you work with us, we follow a rigid structure that ensures quality and gives us the space needed to be creative. We'll connect with you when we need additional details but then get back to driving conversion for your SaaS platform.

Continue Reading →

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Latest Marketing & Sales Video Tutorials

Want to get hands on step-by-step videos on how to setup some of the coolest marketing and sales playbooks? Look no further.

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